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SEO vs PPC:The Best Guide to Drive Your Digital Strategy

by Anaan Masoodi | Aug 24, 2023 | Growth Insights

Understanding SEO and PPC Looking for the best digital strategy for your brand? Confused between two of the most prized fighters in the world of search? Well, don’t be overwhelmed by the greatness as we got you covered.  For most people, SEO is the be-all and end-all...

The Future is Here: How to Generate Leads with AI in 2023

by Uzair Tariq | Aug 22, 2023 | Growth Insights, Lead Gen

The Future is Here: How to Generate Leads with AI in 2023 Lead generation is a massive priority for businesses, to the point that 9 out of 10 marketers call it their biggest and most important goal. That said, the best ways to generate leads vary by industry and...

WordPress SEO: Top Tips for Competitive Rankings

by Sharik Rasool | Aug 22, 2023 | B2B Brands, Google, Growth Insights

Top WordPress SEO Tips for Competitive Rankings WordPress powers 39.5% of the world’s websites. You must optimize your website if you use WordPress in order for it to appear in search results. Given that 70% of people conduct online research before purchasing or...

How to Deal With Negative Reviews of Your Business

by Uzair Tariq | Aug 22, 2023 | Growth Insights, Research

How to Deal With Negative Reviews of Your Business In today’s digital age, businesses of all sizes are no strangers to online reviews. From cozy cafes to bustling boutiques, customer opinions are just a click away. While glowing reviews can make your heart swell...

5 Steps For Integrating Web Scraping Into Marketing Workflows

by Uzair Tariq | Aug 22, 2023 | Growth Insights, Lead Gen

5 Steps For Integrating Web Scraping Into Marketing Workflows Data is king in digital marketing, and web scraping is a valuable tool for pros to harness in this context. As a method used to extract and collect large amounts of data from websites in an organized...

A Deep Dive into Microsoft’s Lead Generation Strategy for Dynamics 365

by Uzair Tariq | Aug 17, 2023 | Growth Insights, Lead Gen

A Deep Dive into Microsoft’s Lead Generation Strategy for Dynamics 365  An effective lead generation strategy is the key to business success in the digital marketing scene. One example of effective lead generation is Microsoft’s strategy in marketing...
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