How a Contract Management Software Can Boost Sales Efficiency

8 Ways in Which Contract Management Software Helps Accelerate Sales Processes

Contracts are the backbone of your sales process. They help formalize the deal agreements, protect the best interests, and safeguard the financial health of the business. Contracts can help businesses adhere to legal regulations and compliances, guaranteeing a more secure and transparent sales process. 

A streamlined contract management workflow is the key to effective sales contract management. Contract workflows help ensure smooth, efficient, and bottleneck-free execution of sales agreements.

Contract management software can help overcome these inconsistencies and streamline contractual processes for sales teams. This article outlines the scope and potential of contract management software for sales processes. Let’s start.

What is Sales Contract Management?

Sales contract management is the process of creating, executing, and analyzing sales contracts for operational efficiency and increased financial performance. This structured process involves all facets of contract management, from drafting the contract to final negotiation and renewal. Modern SaaS procurement solutions offer advanced features to automate and optimize various aspects of sales contract management.

Manual contract creation, prolonged negotiation cycles, and approval bottlenecks are some of the hassles the sales team goes through while managing the contracts. These issues cause inconsistencies, slow sales cycles, and increase risks of losing a deal.

A World Commerce and Contracting report estimates the cost of poor contract management at 9% of the bottom line, indicating the importance of an effective sales contract management strategy.

Contract management software can help you automate the multiple stages of your contract lifecycle for a smooth and swift process. Automation can help you speed up the processes, collaborate with the stakeholders in real-time, automate routine workflows, and ensure consistency via in-built templates.

Let’s look at each benefit offered by the contract management software in detail to understand why it is a must for efficient sales cycles.

8 Ways in Which Using Contract Management Software Benefits Sales Processes

​​Let’s discuss how using contract management software benefits sales contract management and helps streamline sales processes.

1. Enables Sales Team to Self-serve Contracts

When your sales team starts formulating the contract for a particular project from scratch, it will delay the entire process and increase the likelihood of inconsistencies and errors. When templates are utilized, it streamlines the workflow and significantly boosts sales productivity, ensuring a smoother and more efficient contract process.

Moreover, to avoid legal hassles later, you must seek approvals from the legal teams before passing it on to the clients, adding to overheads and delays. The contract management software can help overcome these hassles with the pre-built templates.

Your team can download the templates that match their needs, and generate customized contracts for the customers. It reduces the bottlenecks, hassles of approval, and the long wait time, leading to swifter processes.

2. Streamlines Negotiation, Approval, and Signing

Contract negotiation is pivotal in building stronger relationships and keeping the terms and conditions clear during the closure of the sale. Moreover, it can help the sales team secure a good deal with competitive pricing and favorable terms.

However, manual contract management can become complex and time-consuming, especially with several stakeholders. Additionally, the contract approval can take a while if the workflow is cumbersome and there are multiple approval layers. Platforms like Auto SMS Forwarder offer solutions to integrate communication tools for more efficient contract management. Lastly, the sales processes can go slow when the signing is geographically bound and physical.

You can overcome these challenges by using contract management software. It streamlines the critical stages. Moreover, it can identify and mitigate the risks associated with contract negotiation and signing. Lastly, the stakeholders can collaborate to approve the document.  Moreover, they have implemented digital signatures via the software for faster and more secure signing. 

3. Elevates Customer Experience

An inefficient contract process will lead to delays, causing frustrations among the customers expecting prompt responses and immediate resolutions. If you add miscommunication and lack of transparency to this mix, you will crumble your client’s faith and trust in your services.

This will negatively impact the customer’s experience and can also lead to a loss of deal. Avoid this situation by investing in contract management software that makes the entire process quick and efficient. Using the software, your sales team can build trust with your potential customers by fostering transparent communication.

The automation will ensure minimal errors and a consistent contract that can enhance the customer’s contract experience during the sales deal closure. It will improve the satisfaction rate. By integrating SAP BRIM, businesses can further streamline the billing and invoicing process, ensuring a smooth and efficient transaction experience for the customer while boosting overall satisfaction.

4. Brings Down Customer Acquisition Costs

A lot of this amount is spent on handling the contract lifecycle, from creation to execution. It requires several resources and man-hours, which increases the acquisition costs. If your contract approval or signing is delayed, it can prolong the sales cycle, thus increasing the cost per customer acquisition.

Adding contract management software to your sales processes can automatically reduce costs. The software solution can accelerate the approval to signing processes, which causes maximum bottlenecks. It will also reduce the associated costs while reducing the sales cycle. Additionally, it will make your sales cycle efficient while keeping the costs low. For small businesses, implementing tools like the best accounting software for small business in tandem with contract management can further enhance financial efficiency and cost savings.

5. Centralizes Sales Agreements

Several businesses have adopted remote or hybrid work models, leading to dispersed teams that work across geographies. Centralizing the sales agreements, maintaining consistency throughout the contract lifecycle, and managing the version control can become a challenge for the sales team. It can hamper the speed of the sales cycle. 

Collaborating and ensuring a single version can lead to more chaos and confusion unless you have contract management software.

The tool has a centralized repository that makes accessing and retrieving the contracts easy and fast. Your stakeholders can easily collaborate on the latest contract version, thus reducing the errors and confusion. You can also respond to the client’s queries and negotiation concerns promptly with the centralized system.

Using this tool, you can ensure operational efficiency for the sales processes and reduce risks due to inconsistent or poor contract management.

6. Helps Negotiate Better Deals

Managing the entire process without a centralized system can lead to tracking issues and hassles in retrieving historical data. This will result in missed opportunities and inefficiencies throughout the system, which can hamper your revenue.

Contract management software offers a unified platform for storing, retrieving, and analyzing contracts. It enables real-time collaboration, manages multiple versions, and encourages faster decision-making. Using the centralized information, teams can negotiate better and with greater clarity.

7. Connects Sales and Legal Teams

The biggest gap in your contract management occurs when the sales and legal teams are not aligned. It can leave gaping holes in the contract, which can cause legal disputes.

If you wait for the legal team to manage the risks and handle the compliances within the contracts, it can increase the turnaround time. You can bridge this gap with contract management software. The legal and sales teams can work together and collaborate in real-time.

Automating the approval workflow and ensuring complete compliance will help accelerate the deal closure and contract accuracy. You can enjoy better alignment between the teams and ensure faultless operations.

8. Ensures Legal Compliance

The biggest worry for the sales team is ensuring complete compliance while creating the contracts. They must ensure the contracts are abreast with the newer regulations and the standards are consistent throughout.

It should also adhere to the internal policies to avoid all types of disputes and hassles. The software sends alerts whenever there is a regulatory update, which helps us know the latest regulations.

Moreover, the standard in-built templates come with all the compliance checks. You can also automate the legal review and audit trail processes within the software. Using the Odoo development, you can improve the visibility into the contracts and their adherence to the compliances, resulting in mitigated risks and better experiences.

Improve Sales Process Efficiency With a Robust Contract Management System

Contract management software is pivotal in handling the contract efficiency, reducing the risks, and fostering collaboration for an accelerated sales cycle. The centralized data, streamlined workflows, and compliance with legal standards help expedite the negotiations, approvals, and signing. Additionally, it reduces the errors and inconsistencies within the deals, leading to faster deal closures.

As the sales and legal teams are aligned, it paves the way for smooth operations and enhanced customer satisfaction. In a business landscape dominated by agility, effective contract management software is paramount in maximizing revenue and enhancing sales efficiency.