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Trustedform

Get certificates for each form submission using best-in class lead verification. Explore Activeprospect’s Trustedform and LeadGen App integration.

EXPLORE THE TRUSTEDFORM <> LEADGEN APP INTEGRATION

 

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TrustedForm Integration

TrustedForm, developed by ActiveProspect, offers impartial third-party documentation of consent and delivers real-time insights into the leads obtained through your LeadGen Form. LeadGen App provides a native integration with Trustedform to easily connect forms with lead verification.

TrustedForm logo
LeadGen logo

Understanding TrustedForm and Its Key Processes

How ActiveProspect Trustedform works

Understanding TrustedForm and Its Key Processes

The operation of TrustedForm and its essential components can be outlined as follows:

A user interacts with a form that has TrustedForm enabled.
TrustedForm automatically generates a certificate for this interaction.

The certificate’s claim URL is recorded alongside the lead data.
Access to the certificate is possible through its unique claim URL.
The certificate can be claimed either through the TrustedForm API or integrated into your CRM system.

 

Certificate Generation

To obtain a TrustedForm Certificate, you need to integrate a JavaScript snippet onto the webpage where your online form collects customer data. This code enables TrustedForm to monitor the real-time lead submission process and generate a TrustedForm Certificate.

The TrustedForm Certificate serves as evidence of the lead’s source, legitimacy, and adherence to compliance standards. It also includes essential lead details, including their IP address, browser information, timestamp, and more.

Once the TrustedForm code is implemented, a certificate is automatically generated for each lead.

Businessman working at laptop computer and digital documents with checkbox lists. Law regulation and compliance rules on virtual screen concept.

 

 

 

Accessing a TrustedForm Certificate

With the certificate claim URL saved alongside the lead information, it’s possible to access a very limited amount of information about a particular lead by navigating to this URL:

This URL is generated for every individual lead and is included in the lead data when it’s transmitted to your CRM or lead management system. The certificate URL can be easily shared with third parties to verify lead authenticity and compliance.

The TrustedForm certificate contains comprehensive information, including a snapshot of the web page at the time of lead submission, the lead’s consent to terms and conditions, and privacy policies. This information is securely stored on TrustedForm servers and can be accessed at any time through the certificate URL.

 

Claiming a TrustedForm Certificate

Claiming a TrustedForm certificate is the process of linking the certificate to a specific lead buyer, ensuring that the lead information and compliance data are properly attributed.

When a lead is sold or transferred, the lead buyer or recipient is required to claim the TrustedForm certificate using their unique API key.

This process associates the certificate with the buyer and ensures that they can access the compliance information as needed.

It also means the certificate can be retained indefinitely, rather than the standard 3 day retention period of unclaimed certificates.

To claim a TrustedForm certificate, the lead buyer must submit a claim request to the TrustedForm API, providing their API key and the certificate URL.

Many CRMs and lead management systems (such as LeadConduit) offer built-in integrations for claiming TrustedForm certificates – although you’ll usually need a TrustedForm API key to claim a certificate.

Once the claim is successful, the lead buyer will have full access to the certificate details and can use this information to verify the lead’s authenticity and compliance.

Dashboard and leads

LeadGen App forms provide detailed lead lists per each form. Each form submission is stored and is enhanced with a link to the Trustedform lead certificate, easily accessible from inside your account.

How do LeadGen App and TrustedForm Connect?

LeadGen App iconLeadGen App

Lead Generation Form Builder & Lead Management for Enterprises

The form-builder platform designed to supercharge your business’s growth. LeadGen App empowers you to capture high-quality leads effortlessly, transforming your websites and landing pages into lead generation powerhouses.

Step 1: Create a Lead Form and embed form on your domain

 

 

Trustedform icon TrustedForm

Lead verification with documented opt-in consent and insights. 

TrustedForm is designed to help businesses ensure that the leads they acquire through online forms are generated through legitimate and compliant means. 

Step 2: Sign up for TrustedForm certify account and grab JavaScript

Step 3: Add TrustedForm script inside your LeadGen App account via your forms list, integrations, TrustedForm.

Detailed TrustedForm LeadGen App Set-up Guide

1) Sign up for a TrustedForm certify account

To get started, you’ll need to sign up for a TrustedForm Certify account here. This will allow you to certify leads.

As this is an ActiveProspect product, you’ll need to create an ActiveProspect account, but it’s free of charge.


2) Grab the TrustedForm JavaScript snippet

Once you’re signed up, head to this page to grab your JavaScript snippet. Make sure to only copy the function part of the script, as shown in the image below.

 

conversion rate optimization tool and form builder for enterprises
LeadGen App Trusted Form integration
Add Trustedform integration in LeadGen App

3) Log in to LeadGen App and navigate to Integrations.

Next, you’ll need to log into  LeadGen App. Open up your form and hit “Integrations” on the top bar.

 

Next, click on “Add integrations”.

 

 

 

 

Next, select “TrustedForm” integration. Now paste the trusted form script code into the textbox as shown in the image below

Once the script has been added, click on “Activate Save” and proceed to Edit Form by navigating to the form overview page. Scroll to the bottom to add a hidden field called xxTrustedFormCertUrl, leave the field default value empty, and disable capturing from URL parameters.

Save the form, test the lead, and you’re good to go!

Once you’ve submitted a test lead, you’ll see the usual columns in the form results, as well as the TrustedForm certificate URL:  

With the certificate URL now saved alongside the lead information, you can now use LeadGen’s Zapier integration to send the lead data to 300+ destinations, such as a CRM or system that will ultimately claim the certificate.

 

 

 

With timeless tactics like cold calling and referrals to more modern, marketing-based solutions like email outreach and Facebook ads, it can be quite easy to get overwhelmed.

But one thing we can all agree on is that there’s nothing better than qualified leads who come to you.  If you’re tired of getting on calls with cold prospects and putting in hours and days into developing relationships only for your leads to disappear on you, you should know that there are better ways.

By following the real estate lead generation tactics below, you can make it so that you’re working with qualified and relevant leads only. Leads who will be qualifying themselves through your website before even getting on a call with you.

To help you make the most out of the best real estate lead generation, here’s what we’ll cover:

 

 

 

 

Detailed TrustedForm LeadGen App Set-up Guide

1) Sign up for a TrustedForm certify account

To get started, you’ll need to sign up for a TrustedForm Certify account here. This will allow you to certify leads.

As this is an ActiveProspect product, you’ll need to create an ActiveProspect account, but it’s free of charge.

2) Grab the TrustedForm JavaScript snippet

Once you’re signed up, head to this page to grab your JavaScript snippet. Make sure to only copy the function part of the script, as shown in the image below.

3) Log in to LeadGen App and navigate to Integrations.

Next, you’ll need to log into LeadGen App. Open up your form and hit “Integrations” on the top bar.

Next, click on “Add integrations”.

Next, select “TrustedForm” integration.

Now paste the trusted form script code into the textbox as shown in the image below

 

Once the script has been added, click on “Activate Save” and proceed to Edit Form by navigating to the form overview page. Scroll to the bottom to add a hidden field called xxTrustedFormCertUrl, leave the field default value empty, and disable capturing from URL parameters. Save the form, test the lead, and you’re good to go!

Once you’ve submitted a test lead, you’ll see the usual columns in the form results, as well as the TrustedForm certificate URL:

With the certificate URL now saved alongside the lead information, you can now use LeadGen’s Zapier integration to send the lead data to 300+ destinations, such as a CRM or system that will ultimately claim the certificate.

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