The Lead Generation and Conversion Optimization Blog

Providing knowledge & industry-specific insights into conversion-focused performance marketing.

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Types of Data Collection: How To Collect Data For Your Business

How do companies collect data? Here is how you should you collect your data to better understand yo

  • 8 minutes read
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Data Collection Forms – Practical Guide for Research and Information Gathering

Why data collection forms are valuable assets for your business- Types, use cases and best practices

  • 8 minutes read
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How to Attract Quality Leads with PPC Lead Generation

PPC ads are a great channel for lead generation. Here's how you can win at PPC.

9 minutes read
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B2B Case Study: 1,880 New Leads from Blog Marketing (With ZERO Money Spent into Ads)

An extremely simple tactic helps a B2B research company excel at monetizing their blog with LeadGen forms

3 minutes read
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The AI Chatbot Challenges and How To Overcome Them

Chatbots are very popular, but have vulnerabilities. Here's what you should watch out for.

< 1 minute read
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How to Use Forms for Lead Capture Without Having a Website?

You don't need a website to use forms for generating leads: Here's how to use forms the easy way

3 minutes read
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Single-Step or Multi-Step Forms? How to Get the Best Conversions

We are in search for the perfect online form. Multi-step or Single-step forms, who performs better?

6 minutes read
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How To Build Online Medical Forms To Collect Data and Leads

The demand for data collection in healthcare is huge. Here's how to build better forms for the medical sector

5 minutes read
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7 Best Practices For Creating Long Forms To Boost Conversion

Generating leads from online forms is a big deal for every marketer. Check out how to improve forms for better conversion rate.

4 minutes read
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Lead Gen Forms Made Simple | LeadGen App Form-Builder in Detail

A detailed summary of the benefits and most exciting features of LeadGen and how it's different.

6 minutes read
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What is the Best Way to Generate Web Design Leads?

A step-by-step process for web designers and web agencies to scale faster with lead generation

7 minutes read
Data-collection-forms-1-scaled.jpg
Types of Data Collection: How To Collect Data For Your Business

How do companies collect data? Here is how you should you collect your data to better understand yo

  • Data collection

  • 8 minutes read
Blog-post-banner.png
Data Collection Forms – Practical Guide for Research and Information Gathering

Why data collection forms are valuable assets for your business- Types, use cases and best practices

  • Data collection

  • 8 minutes read
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LeadGen Presents at Google Campus London

Insights into the LeadGen product demo on the benefits of multi-step forms at Google Campus London

  • Events

  • 5 minutes read
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The AI Chatbot Challenges and How To Overcome Them

Chatbots are very popular, but have vulnerabilities. Here's what you should watch out for.

  • Growth Insights

  • < 1 minute read
LeadGen-design-file-2-62.jpg
Single-Step or Multi-Step Forms? How to Get the Best Conversions

We are in search for the perfect online form. Multi-step or Single-step forms, who performs better?

  • Growth Insights

  • 6 minutes read
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Growth Insights

10 Best Practices for Online Form Design with Live Examples

Creative strategies to create an engaging experience with web forms and capture more leads.

8 minutes read
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Growth Insights

9 Most-Promising Slack Alternatives in 2020

Slack has dominated the group messaging market over recent years. Here are the best alternatives.

7 minutes read
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Growth Insights

Founder Story Interview with Christopher, Co-Founder of LeadGen App

We are speaking with Chris, our Marketer and Co-Founder about his entrepreneurial journey

6 minutes read
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Growth Insights

How To Automate Your Google Analytics Reports To Improve Your Website

Product Review of KOBIT and interview with the CEO Nozomu Kubota on improving website performance

12 minutes read
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How To Build Online Medical Forms To Collect Data and Leads

The demand for data collection in healthcare is huge. Here's how to build better forms for the medic

  • Industries

  • 5 minutes read
LeadGen-design-file-2-37.jpg
What is the Best Way to Generate Web Design Leads?

A step-by-step process for web designers and web agencies to scale faster with lead generation

  • Industries

  • 7 minutes read
STOP-to-4.png
How to Attract Quality Leads with PPC Lead Generation

PPC ads are a great channel for lead generation. Here's how you can win at PPC.

  • Lead Generation

  • 9 minutes read
Title-picture.jpg
B2B Case Study: 1,880 New Leads from Blog Marketing (With ZERO Money Spent into Ads)

An extremely simple tactic helps a B2B research company excel at monetizing their blog with LeadGen

  • Lead Generation

  • 3 minutes read
LeadGen-design-file-2-67.jpg

Lead Generation

How to Use Forms for Lead Capture Without Having a Website?

You don't need a website to use forms for generating leads: Here's how to use forms the easy way

3 minutes read
LeadGen-design-file-2-47.jpg

Lead Generation

7 Best Practices For Creating Long Forms To Boost Conversion

Generating leads from online forms is a big deal for every marketer. Check out how to improve forms for better conversion rate.

4 minutes read
LeadGen-design-file-2-34.jpg

Lead Generation

Is it Bad to Use Lead Capture Forms on Every Web-Page ?

One contact form per website or more forms across pages? Here's the best lead capture strategy.

5 minutes read
LeadGen-design-file-2-52.jpg

Lead Generation

10 Best Practices for Online Form Design with Live Examples

Creative strategies to create an engaging experience with web forms and capture more leads.

8 minutes read
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Lead Generation

Growth Hacking and B2B Lead Generation – Interview with Stapho Thienpont

Interview on Digital & Content Marketing Trends, Experimentation and Strategy Frameworks

23 minutes read
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Lead Generation

How To Take Control of Contact Form Spam and Increase Lead Quality

Online forms are often target of spam attacks. Here are 6 simple strategies to get more quality leads.

9 minutes read
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Lead Generation

The B2B Lead Generation Strategy Blueprint in 5-Simple Steps

A step-by-step guide for developing a winning B2B lead generation strategy

11 minutes read
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Single-Step or Multi-Step Forms? How to Get the Best Conversions

We are in search for the perfect online form. Multi-step or Single-step forms, who performs better?

  • Product

  • 6 minutes read
LeadGen-design-file-2-43.jpg
Lead Gen Forms Made Simple | LeadGen App Form-Builder in Detail

A detailed summary of the benefits and most exciting features of LeadGen and how it's different.

  • Product

  • 6 minutes read

Create High-Converting Lead Capture Forms to Boost Your Lead Generation.

Create Your Free LeadGen Account. No Credit Card required.