How It Works
✔ Easily build custom forms
✔ Unlimited form design options
✔ No coding skills required
✔ Multi-step forms to qualify leads
✔ A/B testing to scale up conversions
and much more
Your Secret Weapon to Generate More Leads
Check out benefits & features
Form Creation
Branding
CRO & Analytics
Automation
Integrations
Build Beautiful Forms Quickly
Easily create custom lead capture & multi-step forms in just a few minutes, without any coding skills!
Use different question types like short & long text, image/ icon buttons, multiple-choice, email, date selection, address & country and more.
Enhance your LeadGen forms with textboxes, images, conditional question trees and calculators.
- Intuitive form-builder
- Embed code
- ReCAPTCHA fields
- Different question types
- GDPR checkboxes
- Calculator feature
Highlight Feature: Multi-Step Forms
“My search for the perfect lead generating form was finally over when I found LeadGen. I needed a simple, yet powerful and highly customizable multi-form. LeadGen checks all of my boxes and is the perfect solution to creating high-converting lead pages!
Naomi Verlin
Marketing Manager, Fafco Solar 
Make Your Form Stand Out: Themes & Unlimited Designs
Wide range of form design options to give your form the exact look & feel of your brand.
Buttons, shadows, fonts, background – Define your form design in every dimension.
Once embedded into your website, LeadGen forms can be edited via custom CSS – Let your creative juices flow!
- Custom Design & Styling
- Advanced CSS form styling
- Custom form dimensions
- Responsive forms
Catapult Your Conversion Rates
Monitor key metrics and improve form performance with tracking dashboard.
Run A/B tests to compare different form variations on a single landing page.
Increase conversions with LeadProof popups that feature your most recent leads as social proof on your landing page.
- Lead dashboard
- A/B testing
- Unlimited form variants
- LeadProof popups
- Tracking & Experiments
dashboard
Growth Studio Founder Rayan Jawad on why LeadGen forms help him get more conversions
Highlight Feature: LeadProof
“I have seen great increases in conversion rates with LeadGen (…). I’ve replaced all forms across many client websites to LeadGen forms and every single one has seen an increase in inquiries. Great software and great support from the team.”
Carlos Luna
Founder, The Feel Marketing
LeadProof popups show captured leads as real-time action to get more conversions on your web-page.
Accelerate Lead-Follow-Up to Convert more Leads to Sales
Connect Lead forms to Thank-you messages or redirect to any URL after submission.
Receive email notifications to quickly follow-up process that converts leads into new sales.
Increase lead quality by using ReCAPTCHA fields & Geo-fencing to limit form visibility based on the user’s country.
- Thank-you message
- Geo-fencing
- Conditional flows
- Redirect to URL
- IP-based response restriction
- Self-notification (Email)
Highlight Feature: Conditional Flows
“I have referred LeadGen App to probably 15-20 people. It combines the interactive nature of chatbots into a form.
Can’t recommend this product enough.
Ron Valderrama
Founder, Stream Now Creative
Integrate With Your
Marketing Stack
Integrate forms to your other online marketing software & tools via webhooks.
Connect your leads to your email lists, your CRM or other tools via 1000+ integrations through our Zapier App.
Track the traffic sources of your captured leads by assigning UTM parameters via hidden field names.
- Webhooks & Hidden fields
- Zapier Integration
Full List of Features
#1 Lead Capture
Intuitive form-builder Build multi-step forms Unlimited form design Unlimited questions per form Save/activate form themes Different question types Responsive form design Custom form dimensions Visual image/icon choices Embed codes Direct form URL share link Advanced styling via CSS
#2 Lead Management
Access lead data Unlimited form variants Export leads to csv and excel Lead dashboard Form A/B testing Geo-Fencing IP-based response restriction
Validation (email, phone)
LeadProof popups Lead Scoring Email self-notifications Notification white-label
#3 User Experience
Thank-you message
Redirect to URL
Conditional flows
Build Calculators
Email self-notifications
Notification white-label
Form progress bar
GDPR checkboxes
Integrations via Zapier
Webhooks integrations
Enable Google reCAPTCHA
Review before submission
Common Questions & Answers
If you’ve got a question about LeadGen App, we’ve probably heard it before.
Get answers here.
Who is LeadGen App built for?
LeadGen App is a lead generation web app, built for anyone working on websites and digital marketing campaigns, like ad campaign managers, content marketers, bloggers, inbound marketers and marketing & web agencies.
How is it free?
The Basic account is free forever. You can use it to create one form with most of the features.
Does LeadGen integrate with CRM & 3rd party tools?
Yes, we have a Zapier integration to connect with thousands of other tools. Also, you can connect LeadGen forms via webhooks integration.
Are LeadGen forms compliant with GDPR standards?
Yes, LeadGen forms can be enhanced with GDPR fields and checkboxes to inform leads about your data collection policies and to obtain consent for email newsletter subscriptions.
Is my data safe and secure?
Yes. LeadGen App encrypts lead data and securely stores it in a cloud database. We take regular data backups and our cloud service provider ensures the backup of the full server. We comply with GDPR standards and ensure you can fully delete lead data from your database, e.g. upon user requests (Right to be forgotten).
Do you have examples of LeadGen forms?
You can check live form examples on our showcase page. Go here. We also got close to 100 online form templates that you can use with a LeadGen App account.
Can I upgrade and downgrade my plan anytime?
Yes, you can upgrade and downgrade your plan at any time.
Get Started And Create Your First LeadGen Form
Click the button below to get started with LeadGen forms
✓ Unlimited Leads ✓All Features