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Build Online Forms

How to create your first LeadGen forms and generate leads

Last updated 21/03/2024







This course includes:

  • 8 short videos
  • 30 minutes of video content
  • Narrated by Christopher Lier,
    LeadGen App
  • Screen share tutorials
  • On-demand access
  • Free access for LeadGen App users

What You’ll Learn

checkmark How to create LeadGen forms in less than 3 minutes
checkmark How to easily create professional form designs
checkmark How to embed the form into your website
checkmark How to set-up thank-you messages and URL redirects
checkmark How to generate your first leads
checkmark How to integrate forms to third-party tools

Course Content
How to Create Your First Form (5 min)
  • Introduction to the LeadGen App formbuilder
  • Create a new form from scratch
  • Single-step vs. multi-step forms explained
  • Different question types explained
  • Different choice skin tyles explained
Form Design Introduction (8 min)
  • Overview about the form design section
  • Change form theme/ save your themes
  • How to change typography/ spacing of different form elements
  • How to change the form background colour
  • How to use progress bars & shadow effects
  • How to create visual image/icon buttons
  • How to customize navigation buttons


Embed Forms into Websites (5 min)
  • Direct embed/iframe codes explained
  • How to directly send out the form link
  • How to change the form height/width dimensions
  • Where you can embed LeadGen forms
  • How to embed forms in WordPress
  • How to tweak the form settings to find the perfect design
  • How to make changes to the form embed from your web-page builder
Set-up Thank-you Messages (4 min)
  • Why to use a custom thank-you message
  • The difference between thank-you message and redirect to thank-you page
  • How to edit thank-you message text
  • How to redirect to a URL after form submission
How to Integrate Forms via Zapier (7 min)
  • What is the LeadGen App Zapier integration
  • How to send leads to 1000+ apps viathe Zapier integration
  • How to set-up notifications for new leads
All Question Types Explained (10 min)
  • Get to know all the different ways you can create and present questions in LeadGen App
  • We will show you the differences between question types like single select and multi select, radio and checkbox buttons as well as image and icon questions to help create forms that your audience will love to engage with.
Multiple Form Endings (4 min)
  • The multiple endings feature in LeadGen Forms allows for different outcomes or conclusions based on user responses, with options for answer-based endings determined by user choices and visitor-based endings determined by predefined conditions like country or device type.

Conditional Question Logic (6 min)

How to create personalized, custom flows that direct users onto different journeys. Explore how to create complex flows with AND/OR conditions, how to skip form steps and how to end the form for unqualified visitors.

Design your form
    Form design editor
The form builder

  The multi-step form-builder

  The multi-step form-builder

  • Active Website or Landing Page (e.g. WordPress, Wix, Webflow, etc.)
  • Active LeadGen App account
  • No experience in creating online forms is required!

This course will help you learn online form design using LeadGen App. It’s designed for anyone who is new to the software and building online forms. You don’t need any previous experience or knowledge about online forms.

Building forms and generating leads is easy with LeadGen App and doesn’t require any coding skills. With this course, you will have access to a complete guide that covers all the key functions to generate leads from forms. It’s there to give you a helping hand and cover various form creation and design settings to help you create your unique lead generation form.

Who Is This Course For?
  • Marketers
  • Newcomers to Web Design
  • Business Owners
  • Marketing & Web Design Agencies
  • B2B Marketing Managers
  • Content Marketers
Worker on laptop