Top 5 AI-Powered Tools for Boosting Website Lead Generation in 2024

5 Cutting-Edge AI Tools to Enhance Your Website Lead Generation in 2024

How efficient are your lead generation efforts? If your sales team spends more time chasing those leads instead of closing deals, there’s probably room for improvement. Cue AI tools for lead generation. With their help, you can facilitate lead generation, getting one step closer to operational excellence, boosting marketing ROI, and improving lead quality.

Here are the five AI lead generation software tools to consider in 2024.

7 Ways to Use AI for Lead Generation

AI lead generation tools can be used for a variety of purpses, including:

a. Generating and refining ideal customer profiles

b. Automatically scoring and qualifying leads

c. Discovering untapped leads

d. Capturing lead information with chatbots and online forms

e. Generating personalized outreach messages

f. Prioritizing and targeting leads

g. Automating lead nurturing campaigns

For example, if a student is interested in write my thesis paper for me services, a chatbot can collect more information about them and their needs. It can also help them place an order when they’re ready. That said, lead generation AI comes with several implementation challenges you should be mindful of:

a. Data quality (inaccurate or outdated data will lead to misleading output)

b. Cumbersome integration with existing systems

c. Potential loss of human touch

d. Data privacy concerns

1. Customers.ai

Source: Customers.ai

Customers.ai is an AI lead generator focused on website visitor identification, with a wide range of ad and email tools to boost the efficiency of your efforts. The platform allows you to identify your B2B or B2C website visitors and reach out to them.The solution leverages AI to generate personalized outreach messages at scale. AI-powered analytics, in turn, powers potential customer identification and targeting.

Key features:

a. Website visitor identification with B2B and B2C prospecting data

b. Email and text message outreach automation

c. Real-time alerts on qualified leads

d. Integrations with Meta, Klaviyo, Semrush, Salesforce, etc

Free trial: Yes, 7 days

Pricing:

a. Meta Ads: starts at $199/month

b. Email for eCommerce and B2B: starts at $199/month

c. Ads + Email tools: starts at $399/month

d. Marketing agencies: on-demand

2. LeadIQ

Source: LeadIQ

If you’re looking for an AI B2B lead generation tool, LeadIQ may be the tool for you. This platform automates lead data collection, segmentation, tracking, scoring, and more. The lead generator AI powers personalized outreach messages, lead segmentation and engagement tracking, and prospect scoring.

Key features

a.  Contact data capture

b. Syncing with CRM and sales tools (Salesforce, HubSpot, Outreach, Groove, etc.)

c. Automatic Salesforce database enrichment

d. Contact tracking

e. AI email generator for personalized outreach messages

f. Out-of-the-box CCPA and GDPR compliance

Free trial: Yes (14 days)

Pricing:

a. Free: $0/month

b. Essential: starts at $36/month

c. Pro: starts at $79/month

d. Enterprise: on-demand

3. Outgrow

Source: Outgrow

The best AI lead generation tools aren’t limited to lead data capture and tracking tools. Outgrow, for example, is a no-code builder for quizzes, forms, and calculators to help you acquire more leads and capture more data. Its strengths include a wide variety of templates, 1,000+ out-of-the-box integrations, and powerful design customization features for branding.

Key features:

a. Smart online form and calculation builder with complex calculation support

b. Chart and graph generation based on user input

c. Real-time form results

d. End-to-end analytics

e.  Full-screen, iframe, popup, and chatbot embedding

f. 1,000+ integrations with sales and marketing tools

Free trial: Yes (7 days)

Pricing:

a. Freelancer: starts at $14/month

b. Freelancer Pro: starts at $25/month

c. Essentials: starts at $95/month

d. Business: starts at $600/month

4. Landbot

Source: Landbot

Looking to enhance lead generation with AI chatbot capabilities? Consider Landbot. This platform allows you to build custom chatbots with no coding necessary. You can easily create and deploy AI appointment assistants, WhatsApp chatbots, and website chatbots to gain more leads – and get to know them better.

Key features:

a. A wide range of bricks and templates for building chatbots

b. Design customization

c. Human takeover for chatbot conversations

d. Out-of-the-box integrations and custom API and webhooks connectors support

e. Comprehensive chatbot analytics 

Free trial: Yes (14 days)

Pricing:

a. Sandbox: $0/month

b. Starter: starts at $45/month

c. Pro: starts at $110/month

d. WhatsApp Pro: starts at $220/month

e. Business: starts at $450/month

5. Jasper AI

Source: Jasper AI

Finally, if AI powered lead generation is synonymous with personalized content generation, look into Jasper AI. Meant to be a robust AI writing assistant, Jasper AI will help you craft personalized outreach messages at scale, all while providing the full suite of marketing campaign management and analytics features. You can also generate images instantaneously with Jasper AI’s GenAI capabilities.

Key features:

a. Creative copy generation in 30+ languages

b. Unlimited AI text-to-image generation with no watermarks

c. AI copilot/chatbot for business users

d. Copy generation that matches the brand voice

e. Knowledge import via URL, text input, or file upload

f. PCI DSS, GDPR, and SOC 2 compliance

Free trial: Yes (7 days)

Pricing:

a. Creator: starts at $39/month

b. Pro: starts at $59/month

c. Business: on-demand

Conclusion

Lead generation using AI can help you boost the ROI of your marketing campaigns, improve operational efficiency, and allow your team to focus on cultivating leads instead of chasing prospects. But before you commit to lead generation AI tools, take them for a test drive to gauge whether they meet your needs.