by Christopher Lier | May 6, 2022 | Bloggers, Growth Insights
Top Techniques to Strengthen Your Content Marketing When looking for the right content strategy, most people start by coming up with the number of site pages or blog posts that they need to create within a certain period. They also come up with the topics that they...
by Christopher Lier | Apr 15, 2022 | Growth Insights, Lead Gen
7 Ways Videos Can Help In The Lead Generation Process Do you want to ramp up lead generation and boost your sales? In today’s digital era, marketers have become more tech-savvy than ever. The amalgamation of technology and creativity is now indispensable for...
by Apexure | Jan 5, 2022 | B2B Brands, Growth Insights, Start Ups
7 Ways AI is Shaping Modern Marketing The 1990s gave the marketers the methods and channels used by even today. Those strategies are still popular these days, but new approaches have emerged and evolved. We are talking about digitalization as many processes and...
by Apexure | Jan 4, 2022 | B2B Brands, Growth Insights
Why a Strong Brand is Important for Your B2B Business? Branding is defined as the emotional connection between the brand and the customer. It is because of the fact that b2b buyers are human beings and they have emotions. A strong brand will be able to gain an...
by Apexure | Jan 4, 2022 | B2B Brands, Growth Insights, Lead Gen, Start Ups
Simple Lead Generation Tactics For Tech Companies Tech companies are usually defined as companies that employ technology to offer products and services. There are very broad categories within tech, including: hardware (computers and components), productivity (software...
by Apexure | Dec 29, 2021 | B2B Brands, Growth Insights, Lead Gen, Start Ups
How to Choose the Best Type of Landing Page for Your Campaign The internet is full of step-by-step lead generation guides making this strategy look super easy in practice. However, the reality is different – 61% of marketers see the process of generating...