What 15 Combined years in Digital Marketing Taught Us

Welcome to the Marketing Mavericks Show, the B2B Marketing podcast.

Running marketing agencies and LeadGen as a Software-as-a-Service company (SaaS) has given us tremendously valuable lessons. Now we want to share them with you.

We are passionate marketers and love connecting with fascinating people who got experience and valuable lessons to share.

Over the past years, we have met hundreds of incredible marketers we learned from. It's those people that constantly push you to learn, do, and experiment more.

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We are running a podcast, the Marketing Mavericks Show, by Chris and Waseem, the two Co-Founders of LeadGen.

Waseem is also a marketing agency owner, having served more than 500 clients worldwide, running the leading landing page design agency in the UK.

Chris has gone through a lot of areas in digital marketing and sales, incl. Affiliate marketing, Search-Engine-Optimization, B2B lead generation and sales funnels and more.

Waseem is the tech-brain behind LeadGen, who came up with the idea of creating a better online form-builder solution for marketers. Chris is the mind behind our marketing and customer relationship management.

Marketing Mavericks Show For B2B Marketers

Our goal is to make stories, learnings and top-class digital marketing content accessible to elevate your knowledge, skills, and results - Without any filters whatsoever.

We want to share not only the hands-on digital marketing content, but also the behind the scenes content of our work at LeadGen - Content you won't find anywhere else.

The Marketing Mavericks Show will also feature interviews with the best people in the industry, going deep into one marketing challenge and topic at a time.

We hope you enjoy the content and we will have lively discussions!

To get to know more marketers, share your opinion and ask questions on the podcast, join our Facebook Community LeadGenerators:







About the Author


Christopher Lier, CMO LeadGen App

Christopher is a specialist in Conversion Rate Optimisation and Lead Generation. He has a background in Corporate Sales and Marketing and is active in digital media for more than 5 Years. He pursued his passion for entrepreneurship and digital marketing and developed his first online businesses since the age of 20, while still in University. He co-founded LeadGen in 2018 and is responsible for customer success, marketing and growth.