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What is a Lead Magnet? A Guide for Digital Marketers

by Christopher Lier | Jul 15, 2022 | Data collection, Lead Gen, Start Ups, Web Agencies

What is a Lead Magnet? A Guide for Digital Marketers A lead magnet is an irresistible bribe offered to prospects in exchange for their contact information. The goal of a lead magnet is to get as many targeted leads as possible from a specific offer.  There are many...

7 Sign-Up Form Fields That You Probably Don’t Need And That Are Losing You Leads

by Christopher Lier | Jul 5, 2022 | B2B Brands, Data collection, Lead Gen, Online Forms

7 Sign-Up Form Fields That You Probably Don’t Need And That Are Losing You Leads Data can help businesses attract more leads and personalize their content, but Americans are often concerned with how their data is being used. According to studies, 69% of...

Why B2B Content Marketing is Essential for Startups?

by Christopher Lier | Jun 27, 2022 | Data collection, Lead Gen

Why B2B Content Marketing is Essential for Startups? In any arena, content marketing is crucial for startup  scaling. It’s the best way to establish yourself as an authority in your industry and to prove that you are a viable resource for potential clients or...

7 Best Practices For Capturing Leads that Convert

by Christopher Lier | Jun 24, 2022 | Data collection, Lead Gen

7 Best Practices For Capturing Leads that Convert The success of most businesses rests on the marketer’s ability to reach prospects in the right places online.  For this, you can use lead capture forms or a variety of other channels and platforms designed to generate...

How B2B Branding Can Help You Reach Your Lead Generation Goals

by Christopher Lier | Jun 21, 2022 | Data collection, Lead Gen

How B2B Branding Can Help You Reach Your Lead Generation Goals A powerful brand can make the difference between having a successful business and having an unsuccessful one.  Without strong brand identity, you’ll have difficulty attracting customers and...

09 Marketing Automation Platforms to Substitute MailChimp

by Christopher Lier | Jun 10, 2022 | Data collection, Email, Lead Gen

09 Marketing Automation Platforms to Substitute MailChimp With over 10 million subscribers worldwide, MailChimp is the longest surviving and most popular email marketing software available to small businesses. It grew in popularity thanks to its free forever plan. ...
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