by Christopher Lier | Aug 12, 2022 | Data collection, Growth Insights, Online Forms, Research
Form UX Design Best Practices with Biometric Testing What is Form UX Design and Why Does it Matter? Form UX design is one of the key factors that define success in website lead generation. Online forms are the primary channel to capture lead and contact details via...
by Christopher Lier | Aug 12, 2022 | Google, Growth Insights, Start Ups, Web Agencies
Facebook Ads Vs Google Ads: What’s the Difference? “Pay Per Click” (PPC) can sound somewhat contrary to the objective of a business. Naturally most see fit to reduce their expenditure while maximising income; so the concept of paying every time an advertisement gets...
by Christopher Lier | Jul 28, 2022 | Growth Insights
5 Easy Ways to Improve Your Landing Page Today The success of your digital marketing is determined by a couple of things, key among them your landing page. Businesses use landing pages to sell products directly and attract sales leads. Landing pages can be defined as...
by Christopher Lier | Jul 15, 2022 | Growth Insights, Lead Gen, Online Forms
7 Creative Ways to Get New Leads in 2022 and Beyond Marketers are spending massive amounts of money on lead generation these days. And the cost of capturing new leads will only grow going forward. In fact, according to data from Statista, the digital lead...
by Christopher Lier | Jun 20, 2022 | Growth Insights, Lead Gen
6 Ways to use NLP for effective lead management Natural Language Processing (NLP) is very easy and hard to understand. Basically, it is pretty self-explanatory, like the encoding of natural speech. We humans can understand one another fine, but machines are still...
by Christopher Lier | Jun 16, 2022 | Growth Insights, Industries, Lead Gen
B2B SaaS Lead Generation: Numbers vs. Quality Lead generation in the B2B SaaS industry is crucial to sustaining the cut-edge competition. Glancing the data on the current state of the lead generation process it is found that 53% of marketers mentioned that half of...
