by Christopher Lier | Aug 12, 2022 | Google, Growth Insights, Start Ups, Web Agencies
Facebook Ads Vs Google Ads: What’s the Difference? “Pay Per Click” (PPC) can sound somewhat contrary to the objective of a business. Naturally most see fit to reduce their expenditure while maximising income; so the concept of paying every time an advertisement gets...
by Christopher Lier | Jul 26, 2022 | Lead Gen, Start Ups, Web Agencies
6 Ways to Use Videos for Lead Generation Video is the future of not just marketing but the online experience as a whole. As it stands, video is estimated to account for 82% of internet traffic as of 2022. In the US alone, the majority of the population engage with...
by Christopher Lier | Jul 15, 2022 | Data collection, Lead Gen, Start Ups, Web Agencies
What is a Lead Magnet? A Guide for Digital Marketers A lead magnet is an irresistible bribe offered to prospects in exchange for their contact information. The goal of a lead magnet is to get as many targeted leads as possible from a specific offer. There are many...
by Christopher Lier | Jul 7, 2022 | Lead Gen, Web Agencies
How to Optimize Your App for Lead Generation Instead of placing CTAs wherever we want, marketers need to find an approach that can work for everyone. In order to understand how you can optimize your site for lead generation, we need to first gain an in-depth...
by Christopher Lier | Apr 19, 2022 | Industries, Start Ups, Web Agencies
6 Leading B2B Marketing Strategies to Expand Your Startup Business Introduction Are you a startup company? Are you catering to B2B clients? Then, you must have faced a marketing issue at some point in time. Since B2B marketing is very different from B2C marketing,...
by Apexure | Apr 2, 2021 | Podcast, Web Agencies
What 6+ Years Have Teached on Managing, Scaling and and Operating a Digital Agency Business Wish to learn more about starting and scaling a successful agency business? On this podcast episode, we speak with LeadGen App founder, Waseem Bashir who shares his distilled...
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