by Apexure | Sep 10, 2020 | B2B Brands, Lead Gen, Podcast, Web Agencies
Speed Up Lead Generation with Conversion Rate Optimization (CRO) Best Practices There is a marketing skill that can make you a lot of money and increase your sales win-loss rates. If you can help a business get more results from their campaigns (More quality leads and...
by Apexure | Aug 28, 2020 | B2B Brands, Growth Insights, Lead Gen, Podcast, Web Agencies
Marketing KPIs – How to win with metrics, tools and dashboards – Marketing Mavericks Show #8 Marketing used to be more of an art than a science. Things have changed:Today you can track practically everything in digital campaigns. In this episode, we look...
by Apexure | Jul 22, 2020 | B2B Brands, Growth Insights, Lead Gen, Podcast, Web Agencies
Automate Marketing to establish long-lasting customer relationships In business sales, just a very small amount of leads straight away convert into a deal. Companies need at least a few follow-ups to establish trust with a prospect to achieve a sale. For B2B sales,...
by Apexure | Apr 14, 2020 | Data collection, Growth Insights, Web Agencies
What You Should Watch Out For in Chatbots:The Challenges, Risks and Security AI chatbots are very popular these days. One reason is that people have become quite familiar with messaging and voice assistant platforms. All such platforms use some form of AI. Having a...
by Apexure | Feb 29, 2020 | B2B Brands, Growth Insights, Lead Gen, Web Agencies
How You Can Make Long Forms Engaging The questions in long forms and surveys can massively impact your response rate. In general, the more questions, the lower the response or conversion rate tends to be. I rarely fill in any surveys if there are more than 5...
by Apexure | Feb 27, 2020 | B2B Brands, Lead Gen, Product, Start Ups, Web Agencies
Easily Build Forms That Engage Your Visitors and Convert More Responses Lead gen forms such as sign-up forms, registration forms, or contact forms play an important role in every business. Your lead generation forms are vital for generating new customers and clients....
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