by Christopher Lier | Jul 15, 2022 | Data collection, Lead Gen, Start Ups, Web Agencies
What is a Lead Magnet? A Guide for Digital Marketers A lead magnet is an irresistible bribe offered to prospects in exchange for their contact information. The goal of a lead magnet is to get as many targeted leads as possible from a specific offer. There are many...
by Christopher Lier | Jun 13, 2022 | Lead Gen, Start Ups
7 Fun Ways to Encourage Your Team to Hit Your Lead Generation Goals Lead generation is never fun. The bad news is, there is no way around it. It is either you nail it or close shop. Lead generation often involves cold emailing, persuading your audience to subscribe...
by Christopher Lier | Jun 6, 2022 | Growth Insights, Start Ups
LeadGen App Co-Founder Christopher Lier Interviewed by GoodFirms.co “Our goal is to position LeadGen as a premier globally recognized lead generation software and emerge as the customers’ choice among market’s top players with our all-inclusive feature set,...
by Christopher Lier | Apr 19, 2022 | Industries, Start Ups, Web Agencies
6 Leading B2B Marketing Strategies to Expand Your Startup Business Introduction Are you a startup company? Are you catering to B2B clients? Then, you must have faced a marketing issue at some point in time. Since B2B marketing is very different from B2C marketing,...
by Apexure | Jan 5, 2022 | B2B Brands, Growth Insights, Start Ups
7 Ways AI is Shaping Modern Marketing The 1990s gave the marketers the methods and channels used by even today. Those strategies are still popular these days, but new approaches have emerged and evolved. We are talking about digitalization as many processes and...
by Apexure | Jan 4, 2022 | B2B Brands, Growth Insights, Lead Gen, Start Ups
Simple Lead Generation Tactics For Tech Companies Tech companies are usually defined as companies that employ technology to offer products and services. There are very broad categories within tech, including: hardware (computers and components), productivity (software...
