The Lead Generation and Conversion Optimization Blog

Providing knowledge & industry-specific insights into conversion-focused performance marketing.

Choose Post Category

1-YouTube-Thumbnail.2.png
Welcome to Marketing Mavericks Show – Founder Stories of Chris & Waseem

As passionate marketers, we want to share our learnings with you. Here's our first podcast episode.

  • 2 minutes read
Marketing-Automation-with-ActiveCampaign-RED.png
B2B Marketing Automation with ActiveCampaign

Why companies lose 80% of leads and how you can use ActiveCampaign Automation to convert more deals.

  • 2 minutes read
Effective-lead-magnets.jpg

Lead Magnets Explained With Popular Lead Generation Offers

Your knowledge is one of your biggest assets. Use it to collect emails via lead magnets. Here's how!

7 minutes read
Data-collection-forms-1-scaled.jpg

Types of Lead Collection: How To Collect Data For Your Business

How do companies collect data? Here is how you should you collect your data to better understand your product and your market .

8 minutes read
Blog-post-banner.png

Data Collection Forms – The Practical Guide

Why data collection forms are valuable assets for your business- Types, use cases and best practices

9 minutes read
STOP-to-4.png

How to Get Quality Leads with PPC Lead Generation

Pay-per-click ads are a great channel for lead generation. Here's how you can win at PPC.

9 minutes read
Title-picture.jpg

B2B Case Study: 1,880 New Leads from Blog Marketing (With ZERO Money Spent into Ads)

An extremely simple tactic helps a B2B research company excel at monetizing their blog with LeadGen forms

3 minutes read
STOP-to-1-min.png

The AI Chatbot Challenges and How To Overcome Them

Chatbots are very popular, but have vulnerabilities. Here's what you should watch out for.

< 1 minute read
LeadGen-design-file-2-67.jpg

How to Generate Leads Without Having a Website?

You don't need a website to use forms for generating leads: Here's how to use forms the easy way

6 minutes read
Multi-step-vs-Single-step.png

Multi-Step Forms Guide: How to Get the Best Conversions

Multi-step forms present questions on different steps. See design examples and get inspiration for building forms.

18 minutes read
LeadGen-design-file-2-48.jpg

How To Build Online Medical Forms To Collect Data and Leads

The demand for data collection in healthcare is huge. Here's how to build better forms for the medical sector

5 minutes read
LeadGen-design-file-2-52.jpg
10 Best Practices for Online Form Design with Live Examples

Creative strategies to create an engaging experience with web forms and capture more leads.

  • For B2B Brands

  • 8 minutes read
logo-2563719_1920.jpg
10 Most-Promising Slack Alternatives in 2020

Slack has dominated the group messaging market over recent years. Here are the best alternatives.

  • For B2B Brands

  • 8 minutes read
LeadGen-design-file-2-19.jpg

For B2B Brands

Growth Hacking and B2B Lead Generation – Interview with Stapho Thienpont

Interview on Digital & Content Marketing Trends, Experimentation and Strategy Frameworks

23 minutes read
Chris-Lier-image-Paris-min.jpg

For B2B Brands

Founder Story Interview with Christopher, Co-Founder of LeadGen App

We are speaking with Chris, our Marketer and Co-Founder about his entrepreneurial journey

6 minutes read
STOP-to-1.jpg

For B2B Brands

How To Take Control of Contact Form Spam and Increase Lead Quality

Online forms are often target of spam attacks. Here are 6 simple strategies to get more quality leads.

9 minutes read
LeadGen-blog-illustrations-2.png

For B2B Brands

How To Automate Your Google Analytics Reports To Improve Your Website

Product Review of KOBIT and interview with the CEO Nozomu Kubota on improving website performance

12 minutes read
LeadGen-blog-illustrations.jpg

For B2B Brands

The B2B Lead Generation Strategy Blueprint in 5-Simple Steps

A step-by-step guide for developing a winning B2B lead generation strategy

11 minutes read
LeadGen-design-file-2-19.jpg
Growth Hacking and B2B Lead Generation – Interview with Stapho Thienpont

Interview on Digital & Content Marketing Trends, Experimentation and Strategy Frameworks

  • Growth Insights

  • 23 minutes read
Chris-Lier-image-Paris-min.jpg
Founder Story Interview with Christopher, Co-Founder of LeadGen App

We are speaking with Chris, our Marketer and Co-Founder about his entrepreneurial journey

  • Growth Insights

  • 6 minutes read
LeadGen-blog-illustrations-2.png

Growth Insights

How To Automate Your Google Analytics Reports To Improve Your Website

Product Review of KOBIT and interview with the CEO Nozomu Kubota on improving website performance

12 minutes read
LeadGen-blog-illustrations.jpg

Growth Insights

The B2B Lead Generation Strategy Blueprint in 5-Simple Steps

A step-by-step guide for developing a winning B2B lead generation strategy

11 minutes read
LeadGen-design-file-2-19.jpg
Growth Hacking and B2B Lead Generation – Interview with Stapho Thienpont

Interview on Digital & Content Marketing Trends, Experimentation and Strategy Frameworks

  • Lead Generation

  • 23 minutes read
STOP-to-1.jpg
How To Take Control of Contact Form Spam and Increase Lead Quality

Online forms are often target of spam attacks. Here are 6 simple strategies to get more quality lead

  • Lead Generation

  • 9 minutes read
LeadGen-blog-illustrations.jpg

Lead Generation

The B2B Lead Generation Strategy Blueprint in 5-Simple Steps

A step-by-step guide for developing a winning B2B lead generation strategy

11 minutes read

Create High-Converting Lead Capture Forms to Boost Your Lead Generation.

Create Your Free LeadGen Account. No Credit Card required.